Marketing Red Herring: QR Codes

I’m in digital marketing. I spend a lot of time dealing with ways of people visit websites to get them to spend money. (That’s the short version. The really short, and moderately soul-suckingly depressing version. The long version is … an entire career.) So I deal with a lot of different ideas, tools, methodologies, and […]

Steve Jobs blows it. Again.

Sigh.  There’s nothing more frustrating than watching Apple come so close to finally tying the knot, only to leave threads dangling.   I speak, of course, of yesterday’s Let’s Rock event where the apparently-not-dead (but much gaunter-looking) Steve Jobs talked at length about iTunes and iPods. And they played Jack Johnson, who is somehow the […]

Hello, unlimited wireless data in Canada!

Until today — 12:42 MT, to be exact — I had a particularly negative view of the Canadian mobile market. Generally, I expected the Big 3 telcos to basically keep screwing over us little folk, and continue to treat Canada as a lovely little cash cow where there’s no competition. Anyone who’s on Telus, pay […]

Apple doesn't hate Canada … Rogers, Bell, and Telus do

Those of us who’ve paid not only close attention to the rollout of the much-anticipated Apple iPhone but also to the Canadian mobile market don’t find this surprising. But we’re in the minority. A significantly larger portion of the Canadian iPhone-hungry masses are incensed by Apple’s announcement of the iPhone’s release in the UK. Why […]